Fragmentation of areas is common and needs to be monitored so that the tools progress. If there's one thing, we know is how to train a technical or business team to run a data-driven digital project. We are aware of the various difficulties we have between teams, but we are ready to train them in the best possible way and make them think in an integrated way.
Do you know what each participant will receive after completing each one of our training sessions?
At any time in life, a developer has already received a request to implement a Google Tag Manager or Google Analytics, a Facebook pixel and/or the code of a DMP. But he does not always know the true value and importance of this demand.
With this training, our goal is to address the real importance of martechs and the use of data from digital tools to maximize business, increase performance, learn from customers and gain competitive advantage through data.
We will show developers the potential of specialization in the area and how the market is lacking in devs focused on marketing.
From July 1, 2023, all Universal Analytics Standard properties will stop processing new hits.
This migration to Google Analytics 4 is making several companies' hair stand on end! But this is not a problem!
Like this training, let your business team know how the new Google Analytics 4 works and know how to explore as much as possible of this new way of analyzing data.
If there's something the digital market needs is developers with a strategic vision of data. If your technical team is already good at developing, imagine if we train everyone to be comfortable with understanding the potential of metrics and analytics?
With this training you will make your team fully integrated into the importance of data, tagging and events. All in a practical way.
After going on a “shopping spree” your squads will never again have difficulties to understand the importance of an event, the well-implemented tag, a well-structured data layer, not to mention that your tags will never be suddenly removed from the site again.